How to Delete Your Data

You can ask us to delete the personal information we hold about you at any time. This includes a shop, customer or portal account, your saved details and addresses, and your WhatsApp order-update or news opt-in.

Stop WhatsApp messages straight away

• Reply STOP to any WhatsApp message from Big Five Foods™. We record the opt-out immediately and send you no further WhatsApp messages.
• Or, if you have an account, turn off By WhatsApp under Account → Settings.

Ask us to delete your data

1. Email our Information Officer, Dr Craig Ross Muller, at craig@bigfivegroup.africa with the subject “Data deletion request”.
2. Send it from the email address on your account or enquiry, or tell us the WhatsApp number we message so we can find your records. We may ask a short question to confirm it is you before we delete anything.
3. We confirm we have received your request within 5 working days and complete it within 30 days. We email you when it is done.

What we delete

• Your account sign-in, profile, saved addresses and notification preferences.
• Your WhatsApp number, your WhatsApp opt-in records and the log of order-update messages we sent you. We do not keep the text of WhatsApp messages you send us.
• Newsletter subscriptions, enquiry messages and customer feedback notes.
• Portal page-view records linked to your name.

What we may have to keep

Some records must be kept by law, such as invoices and payment records for tax (see How Long We Keep Information). We keep those only for the required period and only for that purpose, and remove your contact details from them where we can. To respect an opt-out, we may keep a minimal do-not-contact entry so that we never message you again by mistake.

If you are not satisfied with how we handled your request, you may complain to the Information Regulator (South Africa) at inforegulator.org.za.

This page is part of our Privacy Policy.